![]() Do NOT smoke cigarettes and then come into the gym.I know they are beautiful BUT its creepy! Don't stare at the super fit women in the gym.The next lifter is NOT your mom! Plus, some lifters are elderly, and they can't rack your 45lbs plates. Its GO time! Show yourself that you want it! No texting, no talking, and no social media. Don't just sit on the equipment, USE the equipment.Change your mind and the body will follow. You now eat for the nourishment of your body and NOT for taste. I want to give out some tips for the new year's resolution minded people that will hopefully give you the confidence to stay all year.īelow are 10 steps to help you fit in and hopefully stay until December. It's that quitting mindset that is so annoying. I see people flood the gym, get in the way, and then quit a few months in. I myself have had these negative emotions towards the January flood. ![]() I see a lot of comments on social media that are negative when it comes to new year's resolutioners. The time of year where people flood the gym like the first Monday of January is some magical day. "Then they start dropping off.Ah yes, the most interesting time of year for being in or around a gym. "Just give it a month, tops," Morris says. Vince Morris, 45, uses the StairMaster a couple of times a week at Results Gym in Washington, D.C., but uses less-popular equipment instead every January. "At the end of the day, the toughest part of working out is getting to the gym," he says.Īt least one group is usually happy to see the crowds die down: gym regulars. David Reiseman, spokesman for Gold's Gym, says about half of gym members walk away, returning, perhaps, to their sedentary lifestyle. Most gyms, however, don't have the same knack for retention. He's expanded the Chicago location to triple in size in preparation for the rush and is offering $25,000 worth of prizes to the folks who slim down the most over the next six months. "Most people who are overweight have a fear of becoming that spectacle in the gym," Hazlett says. He says the club's policy of barring membership to anyone shy of 50 pounds overweight makes new members more comfortable. Not only does it expect to double, if not triple, membership this month, but Vice President Justin Hazlett says member retention is no sweat. New Year's means big business for overweight-only gym Downsize Fitness, in Chicago and Dallas. "They want them to sign up, but they know that after the 15th of January, they won't see 95% of them again." "If gyms operate at more than 5% of their membership at any given time, no one can use the gym," says branding consultant Peter Shankman. Skeptics say gyms take advantage of New Year's resolutions to rope newbies into year-long contracts, knowing full well they'll only use two weeks' worth of them. ![]() "You may not be able to even handle those people all year, but the more you work to keep them satisfied, the more they're going to come back and refer you to their friends," Kufahl says. While readying the gym for a deluge of newbies is no cakewalk, says Pam Kufahl, editor-in-chief of Club Industry magazine, the real challenge is to get them to stay. Gyms have prepared for heavy traffic by ordering the latest new treadmills, scheduling more pilates classes and hiring more staff just to process all the membership applications from optimistic resolutioners. "You've got cold weather, a long month, psychological awareness about achieving goals, and everybody's finally out of vacation mode." "January is the perfect storm," says IHRSA Chairman Bill McBride. According to the International Health, Racquet, & Sportsclub Association or IHRSA, over 12% of new gym members join in January alone. New Year's is Black Friday for the gym industry.
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